Go to the Publisher listing page, click the Edit icon next to any publisher, and navigate to the Leadtype Settings tab.

From the complete list of available lead types, check the lead type you want to configure — such as Mortgage Loan, Solar, Payday, and more. The settings section for that lead type will automatically expand below.

In the Profit Margin Fixed OR % field, enter your desired profit margin percentage — for example 10%. This means you take 10% of the buyer price as your profit and the remaining amount is automatically passed to the publisher as their payout.

In the Publisher Payout field, enter the fixed amount to be paid to the publisher per accepted lead — giving you complete control over publisher earnings.

Once all settings are configured, click Save. The profit margin will be applied immediately for all leads submitted by this publisher under the selected lead type.